In a fierce battle over digital creator lanes, former Try Guys executive Ned Fulmer has publicly condemned H3 Podcast host Ethan Klein for attempting to mount a cheating scandal of his own, calling the alleged infidelity a creatively bankrupt ripoff of his 2022 rollout.
Fulmer, who previously set the industry standard for catastrophic workplace affairs during his tenure at 2nd Try LLC, took to X to aggressively defend his market share. Following circulating allegations regarding Klein’s own fidelity, Fulmer fired off a terse statement reading, "Ethan Klein can f*** all the way off," a move analysts describe as a clear warning to rival podcasters attempting to muscle into the disgraced-wife-guy vertical.
Representation for Fulmer was quick to point out that Klein had initially panned Fulmer’s infidelity during its initial theatrical window, only to now attempt to reboot the exact same concept for his own audience. Sources close to Fulmer’s camp indicate the creator is exploring his options, arguing that Klein’s alleged affair lacks the structural integrity and high-stakes HR implications of the original Try Guys vehicle.
Ned spent years building out the infrastructure for a truly devastating public collapse, so it's obviously frustrating to see Ethan just rush a half-baked copycat product to market.
Early tracking suggests Klein’s controversy is struggling to match the four-quadrant appeal of Fulmer’s historic run, which dominated the Q4 2022 cultural conversation and spawned an immediate SNL parody. At press time, representatives for H3 were reportedly scrambling to attach a younger, more dynamic subordinate to Klein’s scandal in hopes of salvaging the rollout.